Posts Tagged ‘Lead Management’
Sales Lead Tracking
Sales lead tracking is the process of managing and organizing all of your leads to help you best execute your sales efforts. Generating sales leads is just the first step in the tracking process also known as funneling. It is referred to as such because you start with a large amount of leads and funnel them into the most desired leads or prospects. As the process goes the leads should be dwindled down into the best [...]
The Surprising Impact of Call Frequency on Lead Conversion
Too often, sales management professionals underestimate the value of persistence. In a recent analysis of over 15 million sales leads,Leads360 discovered that making 2 calls versus just 1, increases the chances of contacting a lead by 87%. The same study revealed that a disappointing 50% of leads are never called a 2nd time. The research also found that attempting contact 6 times resulted in nearly the maximum [...]